Digital Trends for Businesses in 2014

Digital trends are emerging in 2014 for your company! CEO of Web.com David Brown advises that small businesses can thrive if they understand and implement business opportunities in the following areas:

Going digital: Create an online presence.

Local search: Online search queries for local businesses is rising.

Partner up for digital needs: Look for a business partner that understands your digital needs. This will help save time and resources.

Mobile device usage will increase:  Nearly 30 percent of web traffic is generated from mobile devices. Consumers demand mobile optimized websites.

E-commerce: Typically thought of for physical goods, there will be a rise in E-commerce for service providers such as tax professionals, etc.

Paid marketing and social networking

Social media, mobile computing, analytics, the cloud, and enterprise IT is transforming the way businesses operate. Dreamforce 2013 focused on the “customer company revolution” with cloud computing, mobile applications, devices, and engagement with customers.

Reddit Co-Founder Alexis Ohanian, John Hinshaw Executive Vice President, Technology & Operations of Hewlett-Packard and DocuSign Chairman and CEO, Keith Krach will be speaking at Momentum 2014 with the focus of keeping business digital.  Momentum describes its event as, “industry luminaries and forward thinkers from around the globe for a fast-paced and entertaining exchange of ideas about how to expand and integrate digital processes.” Has your business started the transition to digital?

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