Recent PEW research shows Pinterest has passed Twitter in popularity, but a new report suggests Facebook-owned Instagram is growing the fastest of all social media sites worldwide. GlobalWebIndex cites that Instagram has grown by 23 percent in the last six months. In terms of active usage and account ownership, Instagram ranks as 6th after Facebook, YouTube, Google+, Twitter, and LinkedIn.
The survey is based on responses from some 170,000 users across 32 countries. Although Facebook is currently the world’s most popular network, U.S. President Obama recently acknowledged that Facebook isn’t as popular with teenagers and young adults anymore.
When it comes to social networking websites, 66 percent of users say they’re using mobile devices to access them.
With Instagram’s popularity, the BBC is experimenting with Instagram video delivering headlines in 15-second videos.